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Start CROSS-SELLING TO WIN

Get your entire sales team selling more services to grow your Monthly Recurring Revenues (MRR) and supercharge the value of your business.

Hosted by award-winning sales performance coach Rick Lambert, this turnkey 90-day program gives you the training and customer facing sales tools you need to start CROSS-SELLING to WIN.

Client Snapshot

BOOK A CONVERSATION PROGRAM HIGHLIGHTS

Calculate Your CROSS-SELLING Sales Opportunity Based on Actual Dealer Results!

CROSS-SELLING TO WIN
Opportunity Calculator

Let's see what's possible for your dealership.
Enter # of Sales Reps:
Projected Pipeline Growth (90 days): $348,000.00
Projected Sales (90 Days): $279,380.00
90 Day REVENUE Opportunity: $627,380.00
90 Day PROFIT Opportunity: $125,476.00
Note: The projected values are based on actual dealer revenue results achieved in 90 days with the CROSS-SELLING TO WIN System. Profit projections are based on an industry average of 20% Gross Profit. Projections are intended for estimation purposes only and may vary by dealer.

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Sales Rep Experience

Dealer President Feedback

Event Execution & Results

Dealer CFO Testimonial

Why CROSS-SELLING?

You Need to Diversify Beyond Copiers

Print volume declines are placing increasing pressure on your traditional hardware and service revenues.

Customers Don’t See You as a “Technology Services Provider”

You’ve invested in the infrastructure, but you’re having a difficult time “educating” customers on your full portfolio of technology services.

Sales Reps Aren’t Selling New Services

Your legacy sales reps refuse to sell services to existing accounts and your newer reps don’t understand how to sell your technology stack yet.

Weak Customer Facing Sales Tools

Your visual aids are busy, underutilized and/or fail to create a conversation that uncovers technology challenges beyond copiers.

MRR & Business Value Growth

You want repeatable monthly profit streams that improve cashflow and dramatically increase the multiplier used for business valuation.

90 Day Program Highlights

Opportunity Analysis
We look at your current technology stack, sales tools and challenges selling beyond Imaging.

Live Event Kickoff
Full day Interactive sales training event hosted by Rick Lambert.

CROSS-SELLING Sales Tool Kit
Featuring Rick’s Exclusive 10 BOX Selling System and CROSS-SELLING Presentation.

6 Video Coaching Courses
Reinforce winning sales strategies with the industry’s most powerful on demand learning experience:

  • How to 10 BOX any prospect
  • LinkedIn Prospecting
  • Selling B2B to Win
  • Selling Managed IT to Win
  • Selling Document Management to WIN
  • Selling Managed Print to WIN

Weekly Pro Tip Videos
Reinforce key messages to ensure execution in the field.

Weekly Sales Practices
Turnkey 5 SLIDE sales skill exercises led by sales leaders.

Monthly Sales Huddles
Tune in each month for follow up coaching sessions with Rick.

Testing, Tracking & Reporting
Receive weekly Rackn’ Stack Reports on team and individual progress.

Learning Path & Sales Tool Kit

Book a No Pressure 30 Minute Conversation

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“Let’s discuss if CROSS-SELLING TO WIN is right for your business.”

Rick Lambert
Rick Lambert
Sales Performance Coach

Create More Leads | Grow Your MRR | Increase Business Value